How ba&sh reassures its customers
thanks to complete visibility of orders
@ba&sh
Challenge & Solution
The challenge
Optimize the effectiveness of customer support who spent a lot of time manually managing requests Where is my package?”
Reduce the stress of waiting for a package by giving reliable information in real time.
The solution
Automate notifications to prevent delays and avoid customer frustration.
Lighten the support burden by reducing the number of “Where is my package?” tickets and give back time to the teams.
The impact of Shipup
100%
visibility on delivery tracking
“I have received very positive feedback from our customers who have told me that it is great that we are keeping them informed and that we are really proactive throughout the delivery.”
The challenge: Improving the visibility of orders after purchase
Waiting for a package can be a stressful experience. ba&sh wanted reassure customers about their package, whether it's a special gift for a loved one or a simple purchase for yourself.
How? By giving customers total visibility on the status of their package, from delivery to returns.
The solution: proactive post-purchase communication
With Shipup, the relationship team of Ba&Sh Move from a reactive to a truly reactive approach proactive of the customer relationship.
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Thanks to our smart notifications, customers are automatically notified in the event of a delay, a delivery problem or when a package is waiting at the collection point.This early communication allowsavoid frustrations, of considerably reduce the volume of “Where is my package” tickets, and of Giving back time to the support teams to focus on exchanges with high added value.
As pointed out Houzmah Golaup, Deputy Customer Relations Manager at ba&sh, these proactive emails have become a An essential driver of satisfaction and loyalty : informing the customer before they worry reinforces trust and brand image.
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Ba&sh is a French fashion brand founded by Barbara Boccara and Sharon Krief, recognized for its chic, modern and feminine ready-to-wear collections. It combines Parisian elegance and casual style, with versatile pieces that reflect a contemporary and free spirit, created “by women, for women.
